Noted for its hand-knotted and sustainable rugs, the organisation founded by Ayush Choudhary exhibits a fresh perspective to carpet design and textures as it manifests the story of Indian art, culture and traditions. The unmistakable appeal of bespoke products begets from the meticulous and skilled craftsmanship of artisans and inspiration of curious designers.
The Bombay Deco line draws inspiration from the immense history and architecture of the art districts of South Bombay. An exciting play of forms and dramatic splashes of colours, craft and expression that highlights the many aspects of the architectural style and pays tribute to the cinema houses of the era.
Terra Firma is an amalgamation of the brands’ ideologies, firmly rooted in both thought and expression. It explores the 4 major landforms—Mountains, Hills, Plateaus and Plains through a contrasting muted palette.
It is quite evident that the market for designer rugs – now all the rage – is becoming more sophisticatedly rustic. Hip loft dwellers are also keen to cover their polished floorboards with rugs by young contemporary designers.
Images from Cocoon Fine Rugs