From Toddler to Maned Prince, Khadi is Dressing Them All
In the wake of increasing dismay at wastefulness of the fashion industry and plastic menace, Khadi India has recently launched use & throw flip flops made of handmade paper and handspun babywear for the tender skin of toddlers.
Launching the first ever clothing line for babies at flagship showroom in Connaught Place, New Delhi Khadi India has come up with 100% hand-spun and handwoven cotton sleeveless vests (jhablas) and frocks along with bloomers and nappies for new-borns and up to 2 years old babies that is soft on the tender and sensitive skin of the children.
Apart from this KVIC has also designed handmade use and throw paper slippers made of natural fibres like Cotton & Silk rags and agro waste which are 100% eco-friendly and affordable. These slippers are light weighted and best suited for travel and indoor usage like in home, hotel rooms, hospitals, places of worship, laboratories especially for hygiene purposes.
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Khadi cotton babywear are priced at only Rs 599 per piece; the handmade paper slippers cost a meagre Rs 50 per pair. The two new products can be purchased at Khadi showroom in Connaught Place as well through KVIC’s online portal.
According to KVIC Chairman Shri Saxena,” the handmade paper “use & throw” slippers have been developed by KVIC with the objective of supporting handmade paper industry and creating sustainable employment for artisans. He said it is also for the first time that KVIC has ventured into production of babywear.“
With a welter of products launched back to back in apparel & accessories section Khadi has been a killing since last couple of years.The aggressive marketing of eco-friendly and sustainable products is capturing bigger market share in this sector as KVIC eyes to create more employment opportunities and increase its consumer base by a big margin.